Profound is one of the best-known names in AI search visibility tracking, backed by a recent $96M Series C and used by larger, well-resourced teams. But its Starter plan only tracks ChatGPT — multi-engine coverage doesn't start until the $399/month Growth tier. If you're a founder, marketer, or small team that needs to track ChatGPT, Perplexity, Gemini, Google AI Overviews, and Claude from day one without an enterprise budget, here's how the alternatives compare.
| Tool | Price (entry) | Engines covered | Prompts tracked | Brands | Competitors tracked | Tracking frequency |
|---|---|---|---|---|---|---|
| Prescy | $49/mo | 5 (ChatGPT, Perplexity, Gemini, Google AI Overviews, Claude) | 35 | 1 | 3 | Weekly |
| Profound | $99/mo (ChatGPT only) | 1 at Starter, up to 10 at Growth ($399/mo) | ~50 | Varies | Not publicly specified | Weekly |
| Otterly.AI | $29/mo (Lite) | 4 core; Gemini/AI Mode extra ($9–149/mo) | 15 | Varies | Not publicly specified | Weekly |
| Peec AI | ~$89–95/mo | 3 chosen; Claude Enterprise-only | 25–50 | Varies | Not publicly specified | Weekly |
Public entry-plan details checked July 2026. Pricing and allowances can change; confirm them with each provider before buying.
If you're tracking one brand and want every major AI engine covered — including Claude and Gemini — without paying extra or upgrading tiers to unlock them, Prescy gets you there at less than half Profound's entry price.
If you're a larger, funded company that needs deep enterprise integrations, dedicated account support, or you're tracking many engines and brands at real scale, Profound is a legitimate, well-resourced option built for that tier of buyer. It's not the right comparison if budget is a primary constraint — but for teams that have outgrown budget tools, it's worth serious consideration.
Run a free live scan across five AI engines. No account needed.
See where you stand — run a free AI visibility scan →